Beverly Tu is an experienced marketing professional with a strong background in digital strategy and user acquisition. Currently serving as the Director of Web Strategy at Toast, Beverly leads global website strategy, enhancing user experience across various domains. Previously, Beverly directed eCommerce growth at DocuSign, developing strategies that increased trial users and revenue. As an independent consultant, Beverly focused on market goals and customer marketing campaigns. Other notable roles include User Acquisition Lead at Wonder Workshop, Senior Manager of Communication & Growth at Redbird Advanced Learning, and Online Marketing Manager at YesVideo and Exent Technologies. Beverly holds a B.S. in Business with a Marketing concentration from California Polytechnic State University-San Luis Obispo.
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