Chiara Ferragni

Ferragni partnered with Tod’s back in 2017, creating the #ChiaraLovesTods limited-edition capsule collection, promoting it on social media through a short video showing her visit the company’s headquarters in the Italian region of Marche. The capsule included a powder pink version of the Gommino bag and of the label’s signature Double T Gommino loafers.

Ferragni is launching her first total-look collection under her namesake brand for fall 2021 and her first eyewear capsule, which is produced by Luxottica.

The Chiara Ferragni brand was launched in 2013 as a footwear label, and gradually introduced T-shirts and sweatshirts.