Carla Avruch is a seasoned market research professional with extensive experience in client solutions, insights, and brand strategy. Currently serving as Senior Director and Team Lead at Toluna since January 2025, Carla previously held the role of Director of Client Solutions and Insights at GutCheck, which was acquired by Toluna in October 2022. Carla co-founded Saage Insights, focusing on qualitative research and brand strategy, and worked as a Senior Editor and Insights & Trends Analyst at Vandal Agency, specializing in the food and beverage sector. Earlier roles include Brand Merchandiser at Soft Clothing, where insights catered to the needs of children with autism, and Director of Consumer Insights at The Zandl Group, a boutique qualitative research firm. Carla holds a BFA in Painting & Printmaking from James Madison University.
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