Wes Byerly

Marketing Manager at TOMIS

Wes Byerly has accumulated extensive experience in marketing and SEO roles. Wes currently works as a Marketing Manager at TOMIS, starting in 2023. Prior to this, Wes held the position of SEO Content Director at Performics from September 2022 to June 2023. In this role, they led technical SEO and content strategy for Fortune 500 clients, including the creation of content marketing hubs for a Fortune 50 technology client.

From 2021 to 2022, Wes worked as an SEO Manager at Socratik, focusing on providing organic growth to international brands through data-driven SEO. Before that, they served as a Search Engine Specialist at UPMC Health Plan from September 2018 to May 2021, where they were responsible for building, optimizing, and analyzing ad and organic SEO campaigns.

Wes also has experience as a PPC/SEO Specialist at Social Link in 2019 and 2020. In these roles, they created targeted local campaigns on the Google Ads platform and built PPC campaigns for various clients, including a meal prep company.

Before entering the marketing field, Wes gained valuable experience as a Marketing Projects Consultant at LaunchDarkly from October 2016 to September 2018. Wes also worked as a Student Marketing Assistant at Seton Hill University from February 2016 to May 2017, where they contributed to the development and launch of a new intranet. Additionally, they served as a Web Development Intern at Seton Hill University from May 2016 to August 2016, gaining experience in SQL, PHP, HTML, and CSS.

Wes started their career as a Marketing Assistant at Isometry Labs LLC from June 2014 to July 2015, where they focused on e-sports marketing and worked on the Crewcade project. Wes then became the E-Sports Marketing Lead at Core Gaming LLC from April 2012 to March 2014, leading an e-sports community and managing relationships with team members.

Overall, Wes Byerly has had a diverse range of roles in marketing, SEO, and e-sports marketing, demonstrating their expertise in these areas.

Wes Byerly obtained a Bachelor's degree in Marketing from Seton Hill University, where they studied from 2013 to 2017. Additionally, Wes has acquired certifications in Advanced Google Analytics and Google Analytics for Beginners from Google Analytics for Business in July 2020.

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