Werner Brell

Werner Brell is the Chief Experience Officer at Tonal. Prior to their current position, they served as a Strategic Advisor at ZPPR from January 2019 to December 2020. In this role, they advised the Founder/CEO on various strategic initiatives.

Brell also has significant experience in private equity, having served as Senior Vice President at MacAndrews & Forbes Incorporated from January 2019 to June 2020. In this role, they were responsible for building the vision and brand for RxSaver by Retailmenot, a free-to-use web and mobile prescription drug price comparison tool offering coupons for discounts on medications in the US. Werner also oversaw the development and launch of the digital product, grew the consumer base, and improved conversion and retention rates of consumer cohorts.

Prior to their time at MacAndrews & Forbes Incorporated, Brell served as Chief Engagement Officer at Samsung Electronics America from January 2017 to December 2017. In this role, they were responsible for driving Samsung's North American marketing strategy and engagement with consumers, retailers, and carriers.

Brell also has experience as a president, having served as President of Red Bull Media House North America Inc. from January 2011 to December 2016. In this role, they were responsible for overseeing all aspects of Red Bull Media House's North American operations, including business development, content creation, distribution, and marketing.

Werner Brell works with Ron Webb - SVP, Growth, Ryan Vance - Chief Content Officer, and Amy Ard - CFO. Werner Brell reports to Aly Orady, Founder & CEO.