Ryan O'Doherty

Ryan O'doherty is a seasoned data analyst with extensive experience in customer relationship management (CRM) and compliance within the iGaming industry. Currently serving as a Senior Data Analyst at TonyBet, Ryan develops and executes CRM strategies to enhance player engagement. Previously, Ryan held positions at Kindred Group plc, focusing on fraud prevention and compliance, and at Betsson Group as a CRM & VIP Analyst, where responsibilities included campaign strategy and lifecycle management. With a solid foundation in data analysis and management from earlier roles at DigiOutsource, where Ryan contributed to system setups and player segmentation, along with a diverse background in content marketing and customer service, Ryan possesses a comprehensive skill set aligned with data-driven decision-making. Educational achievements include a Bachelor's Degree in Business Management and a Data Science certificate from Explore Academy.