Emma Kamel

Emma Kamel is an accomplished executive with extensive experience in leadership roles across the wine and transaction services sectors. Currently serving as Vice President North Europe at Too Good To Go since August 2025, previous positions include General Manager UK at Naked Wines, where Emma managed full P&L responsibility for a £125m sales business and led strategic growth initiatives. Notable achievements at Naked Wines include implementing quarterly OKRs, enhancing customer retention, and driving sustainability efforts. Emma's earlier career at EY spanned over eight years, where significant contributions included leading high-profile carve-out transactions and driving value from operational efficiencies. Emma holds a 2:1 degree in Economics and Management from the University of Oxford and is a chartered accountant with ICAS.