Laura Domingo Guillen

Marketing Manager ANZ at TOPdesk

Laura Domingo Guillen's work experience includes the following roles:

1. Marketing Manager ANZ at TOPdesk (2020 - present)

- Responsible for executing LinkedIn campaigns and organic posting on LinkedIn & Instagram.

- Manages in-house webinars and sponsorship of virtual and face-to-face events.

- Crafts insightful content for email marketing campaigns using HubSpot.

2. Marketer at TOPdesk (2020 - 2022)

- Managed social media activities, including LinkedIn campaigns and organic posting on LinkedIn & Instagram.

- Organized in-house webinars and sponsored virtual and face-to-face events.

- Created engaging content for email marketing campaigns using HubSpot.

3. Marketing Coordinator at Roca Group (2018 - 2020)

- Implemented marketing activities, such as local advertising, social media, PR, events, sponsorship, and POS materials.

- Created internal and external communications and reported on their performance.

- Built and maintained effective relationships with key stakeholders to drive sales performance.

4. Team Leader & Pier Coordinator at Intercruises Shoreside and Port Services (2016 - 2018)

- Led and supervised a team of 40 employees and provided training on check-in software.

- Managed hotel operations, including arranging tours and excursions for clients.

- Delivered outstanding customer service and resolved issues and inquiries from customers.

5. Corporate Communications Intern at Roca Sanitario, S.A. (2016 - 2017)

- Assisted in the development of brand campaigns at local and international levels.

Overall, Laura Domingo Guillen has experience in marketing management, social media management, event coordination, email marketing, internal and external communications, sales, customer service, and brand development.

Laura Domingo Guillen has a diverse education history in the field of marketing and communications. In 2012, they began their studies at Universitat Pompeu Fabra, where they pursued a degree in Media & Communications with a focus on marketing. During their time at Universitat Pompeu Fabra, they had the opportunity to study abroad at Boston College for a semester in 2016, further expanding their knowledge in marketing.

In 2017, Laura attended ESIC Business & Marketing School, where they completed a program in Fundamentals of Marketing. This program provided their with a solid foundation in marketing principles.

Continuing their educational pursuits, Laura enrolled in a course at General Assembly Melbourne in 2020. The course focused on SEO & SEM, enhancing their skills in digital marketing. Additionally, in the same year, they pursued a program at RMIT University in Implementing Digital Marketing Campaigns, further specializing in the digital marketing field.

To supplement their education, Laura obtained additional certifications. In 2020, they earned a certification in Implementing Digital Marketing Campaigns from RMIT University. In 2021, they completed the LinkedIn Marketing Solutions Fundamentals certification and the Advanced Google Analytics certification.

Furthermore, Laura expanded their knowledge and skills in organizational leadership by completing an online course from Universitat Oberta de Catalunya in 2018.

It is evident that Laura Domingo Guillen has a strong educational background in marketing and communications, with a focus on digital marketing and organizational leadership. Laura'scertifications demonstrate their commitment to staying updated with the latest industry practices and their desire to further enhance their skills in marketing.

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