Percida de Brito

Percida de Brito has a diverse work experience in the field of marketing. Percida started their career as an intern at Blumen in 2015. Percida then worked as an Analyst of Digital Marketing at Tarik Fontes Plaza Hotel from December 2017 to April 2019. Percida joined TOPdesk as an Analyst of Marketing Performance in May 2019, where they were responsible for creating content strategies, managing campaigns on various platforms, and analyzing key performance indicators.

After that, Percida worked at Coloplast as a Digital Marketing Analyst from February 2021 to June 2021. Percida'sresponsibilities included developing digital marketing plans, managing the official website of the brand, and supporting sales and marketing teams with online campaigns.

Percida then joined abastece-aí as a Growth Hacker in the Activation and Retention squad from June 2021 to February 2022. In this role, they conducted experiments and analyzed metrics to activate and retain users on the e-aí app.

Percida then joined Banco Original as a Senior Growth Hacker in the Performance Lab XRM from April 2022 to February 2023.

Currently, they hold the position of Growth Marketing Lead at TOPdesk starting from February 2023.

Percida de Brito's education history is as follows:

From 2020 to 2021, Percida obtained a Master of Business Administration (MBA) degree in Marketing from the Pontifícia Universidade Católica do Rio Grande do Sul.

In 2019 to 2020, Percida completed a specialization in Digital Marketing at PUC Minas.

Between 2009 and 2015, Percida attended the Universidade Estadual de Santa Cruz and earned a Bachelor's degree in Applied Foreign Languages for International Business and Foreign Trade.

In 2012, Percida participated in an exchange program at La Rochelle Université, focusing on Applied Foreign Languages.

Additionally, Percida has obtained multiple certifications, including the Google Ads Search certification from Google Ads in January 2022, the Introduction to Inside Sales certification from Resultados Digitais in April 2019, the Google Analytics for Beginners certification from Google (year not specified), the Content Marketing certification from Rock Content in September 2020, and the Google Ads Apps, Google Ads Display, and Google Ads Video certifications from Google Ads, all obtained in January 2021.