Alec Perelman

Head of Paid Marketing at TopHatRank.com LLC

Alec Perelman has a diverse work experience in the field of digital marketing and technology. Alec started their career as a Digital Marketing Consultant at Clutter, where they developed a successful marketing strategy that led to a significant territorial expansion and a substantial increase in customer acquisition.

Alec then moved on to HelloTech, where they served as the Director of Marketing. In this role, they conceptualized and managed Search Engine Marketing (SEM) campaigns, implemented advanced geo-conquesting strategies, and achieved a 500% increase in ad engagement.

Alec also worked at Miva, Inc. as a Paid Media specialist. Alec was responsible for creating and managing paid media initiatives, including search, display, and affiliate channels. Alec also provided UX/UI consultation and support and developed customer acquisition strategies.

As the Co-Founder of ABL Denim, Alec played a crucial role in the creation of a fashionable adaptive jean line for people with limited mobility and sensory perception disorders. Alec also served as an executive board member, providing advisory support.

At Vejo, Inc., Alec worked as a Consultant in Digital Strategy & Acquisition. Alec helped the emerging wellness technology start-up in building a solid digital foundation and growing its brand's footprint.

Alec's experience also includes being the Director of Digital at VIVO Surrogacy, where they created and optimized all digital marketing initiatives, resulting in a significant increase in lead generation. Alec also worked as a Consultant at TopHatRank.com, Head of Digital at BOMANI Cold Buzz, and Founder of both StrainRx and Memento Media.

Throughout their career, Alec Perelman has demonstrated expertise in various aspects of digital marketing, such as paid media, digital strategy, lead generation, and brand awareness. Alec has a proven track record of driving growth and success in the organizations they have worked with.

Alec Perelman's education history is as follows:

In 2000, they attended Santa Monica College and obtained an Associate's degree in Business Administration, Management and Operations. Alec studied there until 2002.

From 2002 to 2005, Alec Perelman attended the University of Southern California, where they earned a Bachelor of Applied Science (B.A.Sc.) degree in Psychology and Philosophy.

Additionally, Alec Perelman has obtained several certifications. In June 2023, they obtained a Keyword Research Certification from Semrush. Alec also holds a Google Analytics Certified and Google Adwords Certified, although the specific timing of these certifications is not provided.

Links

Previous companies

HelloTech logo
Clutter logo

Timeline

  • Head of Paid Marketing

    August, 2018 - present