Steven Cohen, MBA, has a strong background in marketing and growth strategy. Steven is currently the Director of Growth at Topo Designs since May 2023. Prior to that, they worked as the Marketing Director at Strategus from July 2021 to May 2023. Before joining Strategus, Steven held the role of VP of Marketing at Panenka Marketing from June 2019 to May 2021. In this role, they successfully built financial forecasts, reduced Cost Per Lead, and developed complex marketing strategies for various B2C and D2C firms.
From October 2016 to May 2019, Steven served as the Marketing Director at SunToWater Technologies, LLC. Steven played a key role in the company's growth strategy, securing $6 million in online product reservations and gaining expertise in various marketing tools. Prior to that, they were the VP of Marketing at Cohen MGMT, Inc. from October 2014 to November 2016. In this role, they achieved a high client retention rate, drove new product launches, and oversaw performance marketing and brand awareness growth for multiple artists and businesses.
Earlier in their career, Steven worked as the General Manager at What if Records, LLC from October 2012 to September 2014. During this time, they doubled the number of campaigns on major advertising platforms and increased brand engagement and awareness. Steven also served as the President of Jeunes Entrepreneurs Pleins d'Idées from May 2009 to September 2012, where they empowered young people through the creation of a local entrepreneur network and promoted IT courses at various organizations.
Overall, Steven Cohen's experience demonstrates their ability to drive growth, develop marketing strategies, and deliver results across various industries and roles.
Steven Cohen, MBA, obtained a Bachelor's in Business Administration (BBA) with a focus on Marketing/Marketing Management, General from The Open University in 2011-2013. Steven continued their education at The Open University and completed a Master of Business Administration (MBA) in Technology Management from 2018-2022.
In addition to their degrees, Steven Cohen has acquired a variety of certifications. In 2019, they obtained the Certified Associate in Project Management (CAPM), Lean Six Sigma Green Belt Certification, SCRUMstudy Agile Master Certified (SAMC), and Scrum Master Certified (SMC) from iCollege Limited. That same year, they also acquired certifications in Advanced Google Analytics, Google Analytics for Power Users, Google Data Studio Certification, and Google Tag Manager Certification from Google.
Furthermore, Steven Cohen obtained a certification in Managing Career Development from Harvard Business School Online in 2017. Steven also obtained a Professional Certificate in Management from The Open University in the same year. Most recently, in 2023, they acquired a certification in Inbound Marketing from HubSpot Academy.
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