Vaibhav Raaj

Vaibhav Raaj has a diverse work experience in digital marketing. Vaibhav started their career as a Digital Marketing Intern at Trell - Visual Local Discovery Platform in 2018, where they acquired around 30,000 users through social media platforms and spearheaded a successful 'Campus Ambassador Program'.

Vaibhav then joined Faacto in 2019 as a Digital Marketing Specialist, where they prepared social media marketing strategies, handled Google Ad-words campaigns, and managed all the social media channels.

In 2020, Vaibhav Raaj worked as a Digital Marketing Executive at Toprankers, where they gained experience in managing lead generation, developing and executing lead nurturing programs, and creating and executing marketing campaigns using a marketing automation platform. Vaibhav also reduced the average cost per lead by 40% and increased the conversion ratio through remarketing campaigns.

Later in 2021, they were promoted to the role of Head - Growth Marketing at Toprankers, where they took on additional responsibilities such as managing all aspects of the SEM lifecycle, including keyword research, campaign management, and bid management. Vaibhav also focused on staying up-to-date on best practices for SEM strategy and achieved significant results, including bringing down the average cost per lead and improving conversion ratios.

Overall, Vaibhav Raaj has demonstrated expertise in digital marketing, including social media marketing, Google Ad-words campaigns, lead generation, and marketing automation.

Vaibhav Raaj's education history includes a Certificate in Strategy Execution from Harvard Business School Online, which they obtained in 2021. In addition to their formal education, Vaibhav has also obtained various certifications. In May 2018, they participated in the Final Year UG Project Exhibition at Sir M Visvesvaraya Institute of Technology in Bangalore. That same month, they also attended the National Conference on Information, Communication, Control and Computing (NCIC3-2018) at the same institution. In February 2017, Vaibhav completed a certification in Ethical Hacking from Internshala. Furthermore, in September 2020, they obtained a certification in Technical SEO from SEMrush.