Colette Paulsen

Colette Paulsen is an accomplished Performance Marketing Specialist at Toptal, specializing in managing and optimizing global paid media programs across various platforms. With experience as a Senior Paid Media Specialist and a Paid Media Specialist at Fleetio, Colette crafted data-driven advertising strategies and managed substantial budgets to enhance client acquisition and channel efficiency. Previous roles include positions at Alliant Credit Union and Dealer Inspire, focusing on innovative digital marketing campaigns for both B2B and B2C sectors. Colette holds an MBA in Business Administration from Lewis University and a Bachelor's degree in Marketing, complemented by a minor in Social Media Marketing.