Melissa Melnychuk

Melissa Melnychuk has a diverse range of work experience spanning multiple industries. Melissa began their career as a Marketing Representative for Molson Coors, where they designed custom marketing programs and maintained relationships with partners. Melissa then transitioned to Softchoice as an Inside Sales Account Manager and later became an Inside Sales Supervisor, leading a team and creating a passionate sales environment. Melissa then joined BlackBerry, starting as an Enterprise Software Sales Consultant and eventually becoming a North American Sales Manager, where they developed and executed B2B sales strategies. Melissa achieved significant success by securing deals with major carriers. Following their time at BlackBerry, Melissa worked at Movati Athletic as a Director of Sales and Business Development, playing a key role in developing the brand and achieving high pre-sales. Melissa then moved on to Rogers Media Company, where they served as a Director of Business Development and Media Sales, curating digital content and directing the sales cycle for major brands. Melissa also co-hosted and produced a popular parenting television show. Melissa later joined KW Titans as the VP of Business Development and Sports Marketing, leading the creation and implementation of a strategic growth plan for a professional basketball team. Most recently, Melissa has been working at KAPSUL as the Director of Business Development and Digital Marketing, overseeing all aspects of the DTC strategy and executing the launch of a new product. Currently, they hold the position of Director of People & Culture at Torn Banner Studios, where they provide coaching and counseling to management and staff, supports manager initiatives, and ensures high-quality standards are met.

Melissa Melnychuk received their Bachelor of Arts (B.A.) degree in Communications from Wilfrid Laurier University, where they studied from 2002 to 2005. In addition to their degree, they have obtained several certifications including a Sports Marketing Certification from Northwestern University in 2019, a JOGA Coach certification from Joga Corporation in 2018, and a Plant-Based Nutrition Certificate from eCornell in 2017. Melissa also holds a C.H.H.N Certified Holistic Health Nutritionist certification from the Health Coach Institute and has completed Effective Leadership Training from Future Focus Inc.