Alice Ardal is an experienced marketing professional with a focus on retention and sales management in the publishing industry. Currently serving as a Senior Retention Manager at Torstar Corporation since May 2019, Alice Ardal manages the retention strategies for seven publications and oversees marketing initiatives through direct mail and email campaigns. Prior to this role, Alice held various positions at the Toronto Star from November 2010 to May 2019, including Sales Manager, Single Copy Manager, and Assistant Sales Manager, where responsibilities involved supporting subscription growth and managing distribution. Alice Ardal began a career in sales at Salon Communications in 2010. Alice holds a degree in Marketing from McMaster University.
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