Jenni Ratto

Senior Director, Ecommerce EUME at Tory Burch

Jenni Ratto has a diverse range of experience in the field of eCommerce and digital marketing. Jenni has held various positions in notable companies such as Tory Burch, Furla, Luxottica, E-volve Group, MANGANO, and Luca Vitale e Associati.

At Tory Burch, they currently serve as the Senior Director, eCommerce EUME, where they are responsible for digital acceleration in Europe and the Middle East. Jenni'srole includes managing all aspects of the business, establishing a multi-year vision and growth plans, building an international team, and managing multiple .com sites.

During their tenure at Furla, Jenni held several roles including Global Digital Director, Global Head of eCommerce, and eCommerce Sales Manager. In these positions, they were responsible for leading and building the Global eCommerce business unit, tripling net sales while ensuring high profitability, managing 20+ people, and launching major marketplaces in China and Russia.

At Luxottica, they held the position of Sr. eCommerce Manager at Oakley NA and eCommerce Marketing Manager at Ray-Ban NA. Jenni'sresponsibilities included overseeing revenue and margin targets, budgeting and forecasting, managing a performance marketing budget, and coordinating operations with teams in different locations.

In their earlier roles at E-volve Group and MANGANO, Jenni gained experience in online store management, digital marketing, and launching eCommerce businesses.

Jenni'scareer started at Luca Vitale e Associati, where they worked as a PR, Editor, and Press Officer.

Overall, Jenni Ratto has demonstrated leadership and expertise in eCommerce, digital marketing, team management, and strategic planning throughout their career.

Jenni Ratto pursued their education at various institutions. Jenni completed an Executive Master's degree in Management at SDA Bocconi from 2021 to 2022. Prior to that, they participated in the Leadership Development Program at Egon Zehnder - Executive Search from 2020 to 2021. Jenni also obtained Executive Master's degrees in E-Commerce & Online Business from 24ORE Business School in 2013-2014 and in Web & Social Media Marketing in 2012. Jenni began their educational journey at IULM University, where they focused on Public Relations, Marketing, and Advertising from 2006 to 2009.

Links

Previous companies

AppCove logo
Furla logo

Timeline

  • Senior Director, Ecommerce EUME

    September, 2022 - present

View in org chart