Kimberly Stirdivant Wason

Director Of Distribution Partnerships (head Of Distribution Partnerships And Travel Advisor Program) at TourRadar

Kimberly Stirdivant Wason is a seasoned professional with extensive experience in various roles related to marketing, partnerships, and public relations in the travel industry. Kimberly currently holds the position of Director of Partnerships - Distribution and Travel Advisors at TourRadar. Prior to this, they served as the Head of Marketing and Partnerships, North America at TravelCar, where they led marketing, PR, CRM, and partnership development for a global airport parking and car rental booking platform available in 62 countries.

Before joining TravelCar, Kimberly worked at VirtualTourist.com, a TripAdvisor Media Group company, where they held multiple roles. Kimberly started as the Head of PR & Marketing, overseeing public relations and marketing for the leading travel website and global online community of travel enthusiasts. Kimberly also managed a team of 6 and was responsible for community relations and social media. Later, they took on the role of Business Unit Lead, where they had responsibilities such as member acquisition, CRM and member retention, new business development, and web design.

Prior to their time at VirtualTourist.com, Kimberly worked at Fleishman-Hillard as a Client Relations Manager. In this role, they managed client portfolios, developed budgets and business plans, and provided media relations strategy, among other responsibilities. Kimberly also worked at Formula Pr as the Director of Consumer Products and Services, where they provided strategic counsel to clients, managed PR programs, and led a team of 8.

Earlier in their career, Kimberly served as the Director of Lifestyle Public Relations at UPP. Their responsibilities included implementing event marketing and PR strategies within the entertainment media and community.

Throughout their career, Kimberly has achieved notable accomplishments such as driving growth in program revenue, securing media coverage for partnerships and campaigns, and leading successful marketing initiatives.

Kimberly Stirdivant Wason holds a BA degree in Journalism from the University of Southern California. Additionally, they have obtained a certification from Disney Parks & Resorts in the College of Disney Knowledge. The specific month and year of when they obtained this certification are not provided.

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Previous companies

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Timeline

  • Director Of Distribution Partnerships (head Of Distribution Partnerships And Travel Advisor Program)

    October, 2021 - present

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