Raffaele Scinicariello

Customer Engagement Management, CX & Business Process Transformation Manager at Toyota Motor Italia

Raffaele Scinicariello is the Toyota Marketing Strategy & Communication Manager at Toyota Motor Italia, where responsibilities include overseeing the Lexus Product Marketing department, managing product launches and commercial campaigns, and developing marketing strategies. With experience dating back to December 2007, Raffaele has also served as the Network Operations Team Manager, where roles included leading Performance Managers teams and implementing local marketing strategies. Previous positions at Toyota involved product marketing, sales management, and customer experience enhancement. Prior to joining Toyota, Raffaele worked with Future Drive and MSX International, focusing on sales and customer relationship management for major automotive brands. Raffaele holds a degree in Economics from Università degli Studi di Cassino e del Lazio Meridionale and a qualification in Business from Istituto Tecnico Commerciale G. Filangieri Gaeta.

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