Jennifer Yen

Jennifer Yen is a Strategy & Consulting Senior at TRACK GmbH, specializing in digital and data-driven communication projects in the food retail industry since April 2021. Previous roles include Strategy & Consulting Specialist and Junior at Lufthansa Technik, where responsibilities included communication planning and market analysis. Jennifer also gained experience as a Working Student in marketing and customer loyalty at Otto GmbH & Co KG, as well as an intern focusing on market development and campaign management. Academic achievements include a Master of Science in Management & Entrepreneurship from Leuphana University of Lüneburg and a Bachelor of Science in Economics and Business Administration from Goethe University Frankfurt. Additional studies were completed at Tongji University.