Benjamin Grohe

Head Of Digital Product at Trade

Benjamin Grohe is a seasoned product leader with extensive experience across various industries including healthcare, fitness, wellness, and eCommerce. Currently serving as the Head of Digital Product at Trade Coffee since June 2024 and providing consulting services through Benjamin Grohe Consulting since September 2023, Benjamin has consistently driven product innovation and user satisfaction. Previous roles include Vice President of Digital Product & Design at Blue Apron, where significant growth metrics were achieved, and Vice President at Tend, managing digital product roadmaps. Benjamin's career also includes key positions at SoulCycle, Switch, Ladders, Kikin, Register.com, and ClickandBuy, contributing to overall product strategy, development, and market expansion. Benjamin holds a B.A. honors in Marketing and a Dipl. Betriebswirt from accredited institutions.

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Previous companies

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