Adita Gupta

Digital Analytics Implementation Specialist at Trader

Adita Gupta has a diverse work experience spanning several industries and roles. Adita is currently working as a Digital Analytics Implementation Specialist at AutoTrader.ca since 2022. Prior to this, they worked at Loblaw Digital as a Sr. Analyst - Digital Analytics Implementation from 2021 to 2022. In this role, they were responsible for defining measurement strategies, collaborating with business leads, and utilizing various analytics tools.

Before joining Loblaw Digital, Adita worked as a Digital Account Strategist at Teleperformance from 2020 to 2021. Adita also has experience at Merkle Sokrati, where they held multiple roles including Associate Vice President - Client Engagement, Senior Manager - Operations and Customer Success, Senior Manager - Customer Success, Partner Operations Manager, and Partner Operations Associate.

Adita's earlier experience includes working as a Senior Officer (Logistics) at IEC Gensets Ltd., a Management Trainee - Procurement at Roshan Telecom, a Management Trainee - Procurement at Slot Engineering Nigeria Ltd., and a Center Head at Fountainhead School of Business.

Adita'searliest work experience was as a Postal Assistant at the Department of Posts, India, where they handled various postal, financial, and premium services.

Overall, Adita Gupta has gained extensive experience in digital analytics, account management, client engagement, procurement, and operations throughout their career.

Adita Gupta has an extensive education history. In 2011, they attended Cranfield School of Management and obtained a Master of Science degree in Logistics and SCM. Prior to that, from 2007 to 2009, they pursued a Master of Business Administration degree in Marketing at Punjab Technical University. Adita Gupta's undergraduate education was completed at Punjabi University from 2004 to 2007, where they earned a Bachelor of Commerce degree in Business/Commerce, General.

In addition to their formal education, Adita Gupta has also obtained various certifications. In 2023, they obtained the Project Management Professional (PMP) certification from the Project Management Institute. Adita also holds certifications in Google Tag Manager Fundamentals and Google Ads Search Certification, obtained in 2021 and 2020 respectively, from Google analytics and Google. Adita Gupta also has a Mobile Experience Certification from Google, obtained in September 2021. While it is mentioned that they have an "Advanced Google Analytics" certification, no specific information regarding the month or year of attainment is provided.

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