Richard Keenan-Heard

Richard Keenan-Heard has extensive work experience in various roles and industries. Richard started their career at the University of East London as a Project Manager, where they were responsible for delivering social investment programs funded by Shell. Richard then worked at Barclays as a Small Business Account Manager and later as a Branch Manager. Richard joined Park Services as a Project Manager before moving to MEC, where they held positions as a Senior Account Manager and SEO Account Director. At Trainline, Richard served as the Senior SEO Manager, Head of SEO, Director of Growth Delivery, and currently holds the position of Director of Retention and Engagement. In their roles at Trainline, Richard was responsible for setting the strategy and direction for SEO and content globally and contributed to the company's goal of providing a seamless travel experience.

Richard Keenan-Heard attended Anglia Ruskin University from 2003 to 2006, where they earned a degree in Business Studies with a focus on Marketing/Marketing Management. In terms of additional certifications, they obtained the following qualifications: Google Adwords - Search Advertising, Google Adwords Certification - Fundamentals, Google Analytics Individual Qualification, YouTube Certified, Blackbelt Certified Professional, The IPA Commercial Finance Certificate, LegRegs (Legal and Regulatory), and Foundation Course. The respective institutions for these certifications include Google, YouTube, Searchmetrics, and the IPA (Institute of Practitioners in Advertising). The certifications were obtained between 2014 and 2017.