Alexander Lapshin

Alexander Lapshin has a diverse work experience, starting with their role as a Designer/Organizer at TEDxAUBG in 2014, where they were responsible for designing event materials and organizing conferences. Alexander then worked as a Barista at Kohi Coffee Company in 2015, gaining experience in customer communication and coffee brewing techniques. In the same year, they became the Design Team Lead at TEDxAUBG, where they developed design principles and led a team in creating event materials. From 2016 onwards, Alexander worked at Transmetrics, initially as a Sales and Marketing Associate, then as a Digital Marketing Specialist, and later as the Lead Digital Marketing. Currently, they hold the position of Head of Marketing at Transmetrics.

Alexander Lapshin received their Bachelor's degree in Marketing from the American University in Bulgaria, where they studied from 2012 to 2016. Alexander also obtained additional certifications in Growth Marketing from Growth Tribe and Neil Blumenthal on Branding from LinkedIn in 2022 and 2016 respectively.