SF

Sean F.

Marketing Director at Travel Alberta

Sean F. has a diverse work experience spanning several industries. Sean started their career as a Customer Experience Manager at Indigo, where they opened a new location and successfully trained and managed a team of employees.

Sean then transitioned to Ernst & Young as a Marketing Executive, where they gained valuable knowledge and international experience in business-to-business and professional services marketing. Sean was responsible for planning, strategizing, and executing marketing initiatives in various industries.

Afterwards, they joined General Motors as a Marketing Specialist, supporting marketing and distribution efforts for over 170 dealerships in Western Canada. Sean executed marketing campaigns and worked closely with an advertising agency to develop online, print, and radio ads.

Following their time at General Motors, Sean worked at Alberta Health Services as a Senior Health Marketing Specialist. Sean led major digital projects and marketing campaigns focused on cancer prevention and screening initiatives. Sean also managed significant budgets for branding and campaigns.

Currently, Sean is the Marketing Director at Travel Alberta. Sean oversees marketing, social media, PR, partnership, and influencer campaigns. Sean has successfully managed omni-channel marketing campaigns in multiple international markets and achieved significant results, exceeding search lift and partner leads goals.

Sean F. has a diverse education history. Sean started their education in 2004 at the Southern Alberta Institute of Technology (SAIT), where they obtained a Business Administration Diploma with a focus on Marketing. Sean then continued their studies at the University of Lethbridge from 2006 to 2008, earning a Bachelor's degree in Management with a specialization in General Management. During this same period, Sean F. also attended the HU University of Applied Sciences Utrecht (Hogeschool Utrecht) in 2007 and 2008, where they pursued studies in International Business.

In addition to their formal education, Sean F. has obtained several certifications to enhance their professional skills. These certifications include "Personal Effectiveness for High Performance Leaders" from the University of Calgary (obtained in October 2023), "Applied Product Management" from SAIT (obtained in December 2021), "Coaching for Quality Performance" from the University of Calgary (obtained in an unspecified month in 2018), and a "Certificate in Intercultural Competence" from Bureau Talent. Sean also obtained a certification in "Foundations of Leadership" from Nexient Learning, although the specific details such as the obtained month and year are not provided.

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