Kristina Cudworth

Sr. Partnership Sales & Procurement Manager at Travelers Haven

Kristina Cudworth has extensive experience in sales, business development, and management. Kristina currently holds the position of Sr. Partnership Sales & Procurement Manager at Travelers Haven since July 2020.

Before joining Travelers Haven, Kristina worked at Accommodations Plus & APlus Housing from September 2015 to March 2020. During this time, they served as the Director of Sales & Business Development. Kristina achieved remarkable results, including a 200% surge in revenues through a strategic outbound campaign. Kristina also restructured the inside sales process, improving response time and closings. Additionally, they developed and implemented a revenue share initiative that increased NOI. Kristina was responsible for responding to formal RFPs, managing customer engagements, and developing specialized housing programs for budget-challenged companies. Kristina successfully landed local and national marquee accounts through effective cold calling and networking.

From April 2014 to August 2015, Kristina worked at Gables Residential as the Regional Manager - West Coast. Kristina played a key role in entering the Seattle market and achieved significant success, including flawlessly moving in over 200 people in three weeks with no failures. Kristina also identified a sales opportunity with Amazon, resulting in an additional $600,000 of revenue.

At Invitation Homes, Kristina served as the Leasing Manager / Portfolio Manager from April 2013 to April 2014. Kristina quickly identified and corrected a deficient process, creating cost savings and faster release of purchased occupied homes into the rental pool. Kristina led the sales team, selling $22 million worth of properties in the first eight months as leasing manager. Kristina organized weekly sales meetings, developed sales contests, and executed special events.

From March 2001 to February 2013, Kristina held multiple roles at Equity Residential. Kristina closed and managed major accounts, revitalized a struggling Seattle office, and grew it from 42 units to over 450. Kristina also improved a troubled Southern California office through their leadership.

Lastly, Kristina was a Founding Partner at Endeavor Family Counseling from January 2012 to February 2020. Kristina played a crucial role in establishing and implementing processes, creating customized excel spreadsheet reporting, handling recruitment, and managing marketing, website, and social media projects.

Overall, Kristina Cudworth's work experience showcases their expertise in sales, business development, management, and strategic planning.

Kristina Cudworth has an Associate of Arts (AA) degree in General Studies with a focus on Real Estate from Bellevue College. Kristina also completed coursework in Business and HR from the University of Phoenix. In addition, they hold a Real Estate Certificate from the State of Washington.

Links

Previous companies

Equity Residential logo
Invitation Homes logo

Timeline

  • Sr. Partnership Sales & Procurement Manager

    July, 2020 - present