Maria Bonerz

Maria Bonerz is a seasoned professional in brand management and communications, currently serving as the Global Brand Management Lead at trivago since March 2018. In this role, Maria develops the global brand and communication strategy while leading a team of brand specialists in campaign management, media strategy, and organic social. A notable achievement includes successfully modernizing trivago's brand identity through a brand refresh. Previously, Maria held positions at trivago such as Brand Campaigns Lead and Brand & Communications Campaign Manager, as well as Market Specialist focusing on financial planning and performance marketing for the DACH and Nordics regions. Prior experience includes a project management role at Kapten & Son, where Maria was responsible for international product launches and marketing campaigns, and internships in brand management and international market research at Henkel and Beiersdorf, respectively. Maria holds a Master’s degree in Marketing/Marketing Management from Westfälische Wilhelms-Universität Münster and a Bachelor’s degree in Economics and Business Administration from the University of Tübingen.