Jennifer Williams

Jennifer Williams is an experienced marketing professional with a proven track record in demand generation and brand development across various industries. Currently serving as Demand Generation Manager at Trojan Technologies since June 2021, Jennifer leads a team in executing omni-channel marketing strategies to enhance brand awareness and drive lead generation. Prior to this role, Jennifer held the position of Director of Marketing at Trudell Medical International, where significant contributions were made in developing global brand platforms and enhancing product perceptions. As Director of Product Marketing at Unitron Hearing, Jennifer guided a team in creating impactful marketing tools and implementing process improvements, achieving remarkable growth in product visibility. Further experience includes positions at Johnson & Johnson and BD Biosciences, where Jennifer demonstrated strong leadership and marketing acumen. Jennifer holds an Hons. Bachelor in Business Administration from Wilfrid Laurier University and a Postgraduate Diploma in Digital Marketing from the Digital Marketing Institute.