Chad Connally

Chad Connally has a diverse work experience spanning over several industries. Currently, they are the Senior Director of Creative and Digital Strategy - Growth at Truckstop.com, where they lead digital marketing, automation, content, and creative teams to drive revenue growth for a SaaS marketplace. Chad'saccomplishments include repositioning the brand as a leader in the logistics industry and designing a freemium web solution that resulted in over 100 sales within the first two weeks.

Prior to their current role, Chad served as the Director of Design and Web / UX at Truckstop.com, where they led a team in driving lead generation and developing award-winning integrated marketing campaigns.

Chad also has experience as the Director of Marketing and Co-Founder at Pivots Plus, where they played a crucial role in developing the largest online marketplace of used irrigation equipment in the US.

Additionally, Chad has served as the Digital Strategy/UX partner at Pluto, LLC, leading UX, digital strategy, and design for an app/web design and development shop. Chad also has experience as the Director/Digital Strategy & Engagement and Interactive Director at Drake Cooper.

Earlier in their career, Chad was an Interactive Creative Director and Partner at AB Positive Interactive, as well as holding a marketing role at Coors Distributing Company.

Chad Connally earned a Bachelor of Arts (BA) degree in Marketing from Boise State University from 1992 to 1997.