Jim Zurfluh

Jim Zurfluh is a Regional Sales Manager at TRUE Fitness, bringing with him years of experience in the fitness industry. With a background in sales management at various companies such as CFE Hygiene Services, Precor/PELOTON, FreeMotion Fitness, and Cybex International, Jim has established himself as a top performer with multiple awards under their belt. Jim also served as the Director of US Sales at FreeMotion Fitness and held the title of Assist Vice President, Sales - West Region at Cybex International, Inc. Jim's expertise lies in product design and customer service, making him a valuable asset in the fitness industry.