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Angelica Alaniz

Director Of Research & Insights at TRUth Marketing & Media

Angelica Alaniz has had a diverse and extensive work experience in the advertising and marketing industry. Angelica started their career as a Media Buyer at SpotPlus in 1998 and then moved on to become a Media Supervisor at Y&R/ The Bravo Group in 2002. After that, they worked as a Strategy Manager at d exposito & Partners from 2005 to 2007. Angelica then joined LatinWorks as a Media Supervisor until 2009 when they joined Moroch as a Senior Strategic Planner, Consumer Insights until 2015. Following that, they worked at iProspect as an Account Supervisor from 2015 to 2016, then at The Marconi Shop as an Account Supervisor & Strategic Planner from 2016 to 2017. Later, they joined The Marketing Arm as a Director of Strategic Planning for a few months in 2017 before moving on to TRUth Advertising where they have held the roles of Group Media Director and currently serves as the Director of Research & Insights starting in January 2023.

Angelica Alaniz attended Southern Methodist University from 1994 to 1998, where they earned a Bachelor of Arts degree in Communications with a concentration in Advertising.

Location

Dallas, United States

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TRUth Marketing & Media

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A truly strategic shop focused on brands and results. A place where points, ratings and reach & frequencies do not dictate a strategy. We started in late 2008 because we felt agencies had lost sight of the client and their business. We are engaged with you beginning to end, start to finish. It is time to be flexible, its time to be Tru.


Employees

51-200

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