Elif Büşra YAPICI is an experienced marketing professional currently serving as the Master Lead Media & Performance Marketing Manager at Turkcell since December 2021. Prior roles include Manager of E-Commerce & Performance Services at Wavemaker Turkey and Senior Performance Marketing Executive at GroupM, where key clients included notable brands such as Turkcell, IKEA, and Colgate. Earlier experience includes positions at adXclusive focusing on digital marketing strategies for Hayat Kimya. Elif Büşra YAPICI holds a degree from Anadolu University, which was completed in 2017.
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