Gretchen Hanson

Director Of Product Marketing at Turnitin

Gretchen Hanson has a diverse work experience spanning over 20 years. Gretchen is currently the Director of Product Marketing at Turnitin, a position they have held since September 2021. Prior to this role, they served as the Principal Product Marketing Manager at Turnitin from July 2020 to September 2021 and as the Senior Product Marketing Manager from December 2018 to July 2020.

Before joining Turnitin, Gretchen founded PitchBright in 2017, where they worked as the Founder and principal designer. At PitchBright, they helped professionals enhance their businesses through sales enablement tools such as presentations, brochures, and infographics.

Gretchen also has experience working as a Product Marketing Manager at Renaissance Learning from December 2017 to November 2018. In addition, they had an extensive tenure at Parchment Inc., where they held various roles including Director Product Marketing, Sr. Product Marketing Manager, and Product Marketing Manager.

Furthermore, Gretchen has contributed to projects and initiatives outside of their full-time roles. Gretchen volunteered as the SOS AZ Team Lead at CreateAthon in 2015, where they led a team to support a local nonprofit organization. Gretchen has also worked as a Client Services Manager at Corpedia in 2011.

Earlier in their career, Gretchen held positions at Blackboard as a Strategic Account Executive, at ProQuest as a Platform Product Manager, at CSA as a Senior Project Manager, and at the University of Maryland Libraries as a Database Access Librarian.

Overall, Gretchen Hanson's work experience showcases a strong background in product marketing, sales enablement, project management, and leadership roles.

Gretchen Hanson's education history includes a Bachelor's degree in Humanities from Brigham Young University, which they obtained from 1993 to 2000. Gretchen also holds a High School Diploma in General Studies from Loveland High School, which they received from 1989 to 1993. Moreover, they completed a Master of Library and Information Science (MLS) degree at the University of Maryland from 2000 to 2002. In terms of additional certifications, they obtained the following: Pragmatic Management Certified - (PMC-I) Focus certification from Pragmatic Institute (Pragmatic Marketing + TDI) in 2020, Parchment Connect 2017 certification from Parchment Inc. in 2017, Pragmatic Marketing: Pricing, Market, and Foundations certifications from Pragmatic Marketing in 2014, 2013, and 2012 respectively.

Links

Previous companies

Learning Pool - Formerly True Office Learning logo
University of Maryland logo

Timeline

  • Director Of Product Marketing

    September, 2021 - present

  • Principal Product Marketing Manager

    July, 2020

  • Senior Product Marketing Manager

    December, 2018