Lynette Eugenio

Lynette Eugenio has a diverse work experience in the marketing field. Lynette currently holds the position of Director of Marketing at Turtle Bay Resort, where they are responsible for leading the digital marketing strategy and supporting the resort's transformation into a sought-after destination. Prior to this, Lynette worked as a Marketing Manager at the same resort, overseeing the development and implementation of the digital marketing strategy.

Before joining Turtle Bay Resort, Lynette worked as a Senior Manager of Destination Marketing at Hilton. In this role, they planned and executed marketing strategies that included paid media, digital, email, international source marketing, public relations, influencer campaigns, and local partnerships. Lynette also managed the destination website, curated content, and implemented SEO strategies.

Lynette also gained valuable experience at Starwood Hotels & Resorts Worldwide, Inc., where they held various roles. As a Regional Advertising Manager, they established an in-house advertising agency and led creative development and workflow management. Lynette also worked as a Field Marketing Manager, overseeing offline marketing activities and coordinating photo and film shoots.

Before Starwood Hotels & Resorts Worldwide, Inc., Lynette worked as an Account Executive at MVNP, managing the Starwood Hawaii account and maintaining a positive client relationship. Lynette also gained experience as an Account Coordinator at Anthology Marketing Group, where they provided support for various clients and assisted with the execution of marketing plans. Additionally, Lynette worked as a Traffic Coordinator at Anthology Marketing Group, managing production schedules and ensuring smooth workflow throughout the agency.

Lynette Eugenio holds a Bachelor's of Arts in Business Administration with a focus on Marketing from the University of San Francisco. In addition, Lynette has obtained certifications in Advanced Google Analytics and Google Ads Search, both from Google, in October 2020 and May 2021 respectively.