Beatriz Parada Fernández is a skilled marketing professional with extensive experience in digital marketing and content management. Currently serving as Pinterest Lead at Twinkl Educational Publishing, Beatriz has successfully increased the platform's followers from 70K to 86K and achieved 8M monthly views through strategic planning and design. Previous roles include International Digital Marketing Executive at ICS-digital LLP, where Beatriz managed outreach and relationships for SEO purposes, and Marketing Research Consultant at ResQ, working on a consultancy project. Beatriz has a strong educational background, including a Master's degree in Corporate Communications, Marketing and Public Relations from the University of Leeds, and has developed social media strategies for various organizations, significantly increasing engagement and follower counts.
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Twinkl Educational Publishing
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Twinkl is a provider of teacher-created lesson planning, teaching, and assessment materials such as online educational games, augmented reality and so much more. It has over 525,000 resources and new content gets added every day. It was founded in 2010.