Will B. is an accomplished marketing professional with extensive experience in organic growth and strategic marketing, currently serving as the Head of Organic Growth at Twinkl Educational Publishing, where Will leads a department of over 160 people to achieve global acquisition targets through various online strategies. Previous roles at Twinkl include Senior Strategic Marketing Manager and Growth Marketing Manager, where Will drove marketing innovations and managed high-performing teams. Additional experience includes public relations and marketing roles at companies such as MK Public Relations and Campus Industries. Will holds a BA in Journalism Studies from The University of Sheffield and an International Bachelor in Communication and Media from Erasmus University Rotterdam.
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