Josep Antoni Rom Rodríguez

Josep Antoni Rom Rodríguez has a Degree in Contemporary History from the UB (1987), Doctorate in Advertising and Public Relations from the URL (2004) and is a professor at the URL. In 1994 he joined Blanquerna-URL, where he was co-founder of the Faculty of Communication and International Relations (FCRI) Blanquerna-URL, Vice-Dean of Technology and Equipment (1998-2016) and Director of the Degree in Advertising, Public Relations and Marketing (2016-2020). He has published books and scientific articles on advertising, marketing, creativity and design. He is a member of several scientific committees of national and international congresses and of the magazines Trípodos, Gráfica and Questiones Publicitarias. He is the main researcher of the Research Group on Strategy and Creativity in Advertising and Public Relations (GRECPRP), Director of the University Masters in Strategy and Creativity in Advertising and in Art Direction in Advertising of the FCRI Blanquerna-URL and has been Director of the Design and Publications Service of Blanquerna-URL.