Cécile Vanderavero

Global Insights Community And Transformation Lead at UCB

Cécile Vanderavero has a diverse work experience spanning multiple industries. Cécile started their career at Unilever in 1993, where they held various roles in brand management, innovation management, and key account management. Cécile worked on projects such as the European re-launch of Lipton Yellow Label and the development of the "Tea & Health" campaign.

In 2002, Cécile joined Anheuser-Busch InBev as a Global Marketing Manager for specialty beers. Cécile later became the Head of Marketing Services, Innovation & Insights Benefralux, and then the Consumer Insight and Innovation Director for Western Europe.

Since 2014, Cécile has been working at UCB, a pharmaceutical company. Cécile has held positions such as Head of the Global Insights Centre of Expertise and Head of Global Insights Neurology. Their responsibilities have included leading teams, implementing market research governance, and applying innovative techniques like co-creation with patients and rapid prototyping.

Overall, Cécile Vanderavero has demonstrated expertise in brand management, innovation, market research, and consumer insights throughout their career.

Cécile Vanderavero completed a European business master degree at Universitat zu Koeln from 1991 to 1992. Prior to that, they pursued a field of study in commercial engineering at Université catholique de Louvain from 1988 to 1992. Additionally, they obtained a certification in Managing Generation Z from LinkedIn in 2021. There is no information available regarding any professional training centers attended.

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Previous companies

Unilever logo

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Peers

Timeline

  • Global Insights Community And Transformation Lead

    July, 2023 - present

  • Head Of Global Insights Neurology

    January, 2020

  • External Partnership Management - Global Excellence Lead

    September, 2017

  • Head Of The Global Insights Centre Of Expertise

    October, 2014

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