Lydia MEY is an accomplished professional with extensive experience in account management and commercial strategy. Currently serving as an Account Manager Key Account at UMI since January 2023, Lydia focuses on digital innovation and transformation across various sectors. Prior to this role, Lydia was a Trade Manager at JCDecaux, where responsibilities included developing complex communication solutions and managing media campaigns. Lydia's earlier career includes a tenure as Global Key Account Manager at MédiaKiosk, focusing on strategic growth and client relations in high-profile sectors, and as Directrice de clientèle at Phenix Groupe, emphasizing media agency development. Lydia holds a specialized MBA in Digital Marketing and Business and a DESCAF in Marketing from Audencia.
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