Kevin Yiu is an experienced marketing professional specializing in user acquisition within the gaming industry. Kevin has held prominent positions such as Director of User Acquisition at Underdog Fantasy and Scopely, as well as Global Head of User Acquisition at Niantic, Inc. Additionally, Kevin has served as a Growth Marketing Consultant on a freelance basis. Prior roles include Senior User Acquisition Manager and User Acquisition Analyst at PLAYSTUDIOS. Kevin holds a Bachelor of Arts degree in Business Administration from Cal State Fullerton's College of Business and Economics.
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