Adel Heikal is an experienced marketing professional with a strong background in performance marketing and digital strategies across the North Africa and Middle East markets. Currently serving as a Performance Marketing Manager for Unilever in Levent, Iraq, Adel previously held roles including Digital Marketing Manager at Sympl, Audience Development Lead at Unilever, and Audience Insights Analyst. Experience also includes a position as a Growth Hacker at Mintrics and freelance work in SEO and media buying. Adel earned a Bachelor's Degree in Business Administration and Management from Cairo University from 2010 to 2014, following earlier education at Orman High School from 2006 to 2009.
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