Chloe Shapiro

Chloe Shapiro is a seasoned marketing professional with a strong focus on brand management and product innovation. Currently serving as Global Senior Associate Brand Manager for TRESemmé at Unilever, Chloe leads the innovation agenda for this leading hair styling brand in the U.S., working closely with cross-functional teams to enhance the innovation pipeline. Previously, as Associate Brand Manager for Degree, Chloe significantly contributed to the brand's volume and share growth through effective execution of marketing strategies. Prior experience also includes roles at Beiersdorf, where Chloe played a pivotal role in reversing negative performance trends for the NIVEA brand, and at Athletes First Partners, where Chloe was a founding member of a sports marketing agency. Chloe holds a B.S. in Business Administration with a focus on Markets, Innovation, and Design from Bucknell University.