Brian Siegel

Brian Siegel has a diverse work experience spanning different industries and roles. Brian is currently the Managing Director at Cerebral Assets, LLC. Prior to that, they held the position of Managing Partner at Becker & Siegel IP Auctions. Brian also worked as a Principal at Cinderblue, LLC and as an Advisor at both FansXR and Advocado. Additionally, Brian served as an Advisor/Fractal CFO at Uniquify Inc. before moving on to become the Head of E-commerce and Direct to Consumer at Sony Electronics, overseeing the company's re-entry into the direct-to-consumer e-commerce market. Before that, they were an Advisor, former President & COO, and Board Member at FlipTix, where they played a crucial role in raising funds and engaging investors. Brian also held executive positions at Lenovo, leading and managing consumer sales efforts in North America, and at Sony, where they held various leadership roles in web & e-commerce, television, home audio and home video, consumer sales, and SonyStyle.com.

Brian Siegel completed an Executive Education Program at UCLA Anderson School of Management in 2012. Brian holds a Master of Public Administration (MPA) degree with a focus on Public Administration and Statistics from Binghamton University. Prior to that, Brian obtained their Bachelor of Arts (BA) degree in Public Policy Analysis from the State University of New York Cortland.