Beatriz Zegarra is an experienced professional in e-commerce and strategic pricing, currently serving as a Web Content Analyst for Perfumerías Unidas since September 2022, focusing on the beauty category. Previously, Zegarra worked at Lindcorp as an E-commerce Analyst, specializing in the Aruma brand and managing e-commerce for Tambo and Aruma brands. Prior roles include Strategic Pricing Analyst for InkaFarma and MiFarma at Farmacias Peruanas, Product Development Analyst at Claro Perú, and Commercial Analyst at Clinica Javier Prado. Zegarra began a career at Auna in various analytical roles. Educational qualifications include a specialization in Essential Pricing Analytics from Universidad de Piura, a diploma in Project Management from ESAN Graduate School of Business, a bachelor's degree in Systems Engineering from National University of Engineering, and a specialization in Marketing Analytics from Data Mining Consulting.
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