Paulo Oliveira, Ph.D., is a Professor IV at Universidade Anhembi Morumbi since August 2015, specializing in Enterprises Internationalization, International Enterprises Management, Entrepreneurship, and Enterprises Strategy. With extensive experience in database administration and management, Paulo worked as a Dba at BBMapfre from August 2009 to June 2018, contributing to quality assurance in PL/SQL codification and changemanagement decisions. Previous academic roles include Ph.D. Titular Professor at Universidade Ibirapuera and Uninove, where Paulo taught various disciplines in quantitative methods and information systems, as well as manager and professor roles in database management across several institutions. Paulo holds a Ph.D. in Industrial Engineering from Unimep and a Master's in Business Administration from Universidade Municipal de São Caetano do Sul.