Matteo Flora

Professor (adj.) In Personal Branding at University of Pavia

Matteo Flora is a prominent expert in digital reputation management and artificial intelligence safety, currently serving as Founder and Board Director of The Fool, an Italian company specializing in reputation and digital asset management since 2008. Flora holds adjunct professorships at various institutions, including the European School of Economics, where teaching focuses on AI alignment and superintelligence safety, and Università degli Studi di Pavia, specializing in corporate reputation and business storytelling. Additionally, Flora is a co-founder of several ventures, including The Magician, 40Degrees, and LT42, contributing to the intersection of law, technology, and digital engagement. Educational background includes degrees from Università degli Studi di Milano and Kauffman FastTrac.

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