Vicki MacDonald

Vicki MacDonald is an experienced marketing professional currently serving as the Executive Director of Marketing at the University of St. Augustine for Health Sciences since August 2021. Vicki's responsibilities include devising comprehensive marketing and operations strategies across various channels, with a focus on revenue growth through MarTech and automation. Prior to this role, Vicki worked at Wiley Education Services from August 2019 to July 2021, where Vicki served as the Associate Director of Media, achieving significant revenue improvements and developing a media management team. Vicki's career also includes roles at Pearson and Anheuser-Busch, where Vicki honed skills in media management and retail analysis. Vicki holds an MBA in Marketing from the Crummer Graduate School of Business at Rollins College and a dual Bachelor's degree in Accounting and Marketing from Saint Louis University.