Elena Gouvala

Elena Gouvala is a seasoned marketing professional with extensive experience in product marketing, campaign management, and client relations. Currently serving as a Product Marketing Manager at Upstream since August 2016, Elena has been instrumental in developing and implementing comprehensive marketing strategies, including brand messaging and product launches. Previous roles include Campaign Manager for the MENA region, where engagement and revenue generation through multi-channel mobile marketing campaigns were the focus. Elena's earlier positions at THINKDIGITAL and CloudBiz involved client relationship management and the execution of targeted marketing plans. With an academic background that includes a Master of Arts in Advertising and Design from the University of Leeds and a Bachelor's degree in Marketing and Communication from Athens University of Economics and Business, Elena brings substantial expertise to the marketing domain.