Samiksha Kapoor is a seasoned professional with extensive experience in category management and program management. Currently serving as a Senior Category Manager at Urban Company since October 2023, Samiksha previously held the role of Program Manager at YES BANK for a brief period in 2023. During time at the Indian Institute of Management Shillong, a significant contribution included organizing flagship events, which attracted over 500 participants. Previous roles include a Summer Internship at YES BANK, where Samiksha developed customer lifecycle strategies, and a Product Adoption Specialist position at Outgrow.co, where impactful marketing solutions were provided for clients, resulting in significant lead generation and sales achievements. Samiksha holds an MBA from IIM Shillong and a degree in English Literature from Hansraj College.
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