Angelica Martinez-Tejada

Social Media Marketing Manager at Urban Skin Rx

Angelica Martinez-Tejada has worked in a variety of roles in the marketing and editorial fields. In 2022, they began working as an Influencer & Social Marketing Manager & Content Creator for Urban Skin Rx. In 2021, they began working as a Marketing Analyst, Influencer & Social Media for The Company Store dba The Home Depot, where they were responsible for developing and executing marketing initiatives, setting and tracking KPIs, and reviewing organic social and influencer marketing performance. In 2020, they worked as an Editorial & Social Media Contributor for PureWow, where they were responsible for brainstorming and pitching article ideas, researching information, and conducting interviews. In 2019, they worked as an Influencer Relations & Events Coordinator for Ignite Your Influence, where they were responsible for managing influencers' digital campaigns, developing and executing organic & paid content, and developing and executing social media marketing initiatives. Angelica also worked as an Editorial Assistant for PureWow in 2019, where they were responsible for building articles in CMS, refreshing existing articles for SEO optimization, building and scheduling email sends, contributing to publication, sourcing and editing images, and identifying affiliate marketing opportunities. Additionally, they worked as an Ecommerce Product Coordinator - Versona for Cato Corporation in 2019, where they were responsible for day-to-day oversight and ownership of shopversona.com, operations and site development, enhancing customer UX, and merchandising trend web pages.

Angelica Martinez-Tejada completed an Associate of Science in Fashion Business Management from the Fashion Institute of Technology in 2017, followed by a Bachelor of Science in Fashion Merchandising & Consumer Studies from East Carolina University in 2018.

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