Martha Leverett

Martha Leverett is an experienced professional in market development with a strong focus on the Latin and Hispanic markets. Currently serving as the Director of U.S. Field Development for the Latin Market at USANA Health Sciences since August 2014, Martha is responsible for creating and executing business strategies aimed at market growth and increasing brand awareness. Previously, Martha held the position of International Market Development Director at JH Oilfield Equipment & Technologies, where the introduction of drilling equipment to Latin American markets was a primary focus. Earlier experience includes roles at JAFRA Cosmetics, where responsibilities encompassed sales development and managing a sales force in the Hispanic market across multiple states. Martha's academic background includes degrees in Business, Management, Marketing, and Related Support Services from Universidad Jorge Tadeo Lozano, along with attendance at Rice University and the University of Houston.